Rebranding your destination can be an involved – and sometimes complicated – process. To help ensure you don’t miss any important steps, we created an evaluation checklist to guide you through the process.
Tag: White Paper
At Stamp, we believe places are some of the most interesting things to brand. We find the most powerful and unique brand position for a city or attraction and build awareness.
Thought-provoking imagery can be used to communicate your position or engage your audience. We are making our first set of destination marketing graphics covering “Measuring Marketing” available to you to download for use in any of your DMO’s communication and presentation materials.
It is important to periodically evaluate your DMO’s social media strategy. Use our social media worksheet assessment to guide you to a better social media action plan.
Smart DMOs know they must use carefully targeted messaging and strategically chosen channels to reach different demographics. But what about their habits and preferences? Let's take a look at Millennials vs Boomers. Explore these generational visitors and decide if you need to shake up your marketing strategies.
A talent release form is an important tool used to protect from liability and licensing issues by allowing you the right to use subject’s imagery for advertising purposes.
There is no effort more important to guiding the marketing of a Destination Marketing Organization (DMO) than a clear, prioritized strategic marketing plan. Download our MAP workbook and skip the daunting uncertainty of not knowing where to start in creating a marketing plan.
We created a step-by-step guide to building a Marketing Action Plan that can work for your DMO and help you define and prioritize the Who, What, Why and How that influences your marketing success. Take a shot at defining the Targets, Roles, Beliefs and Processes for yourself or your organization.
A destination Marketing Action Plan (MAP) is a proven process that your team can undertake to define and prioritize the Who, What, Why, and How that influences your marketing success. Download the destination MAP worksheet that Stamp created to help with this planning process.